10 Ways to Stay Top-of-Mind for Your Brand Branding is a dynamic and ever-evolving field, with new trends and technologies emerging all the time. With half of 2023 behind us let’s look at what the current trends are in branding right now. Personalization has been a buzzword in marketing for a while now, and it’s […]

Branding Trends and Predictions

VA jumping for joy.

A Story About a Brand That Makes an Impact Once upon a time, in a digital world filled with fast-paced competition, there was a savvy entrepreneur. They knew the key to their business success was standing out and having a brand that made an impact. This entrepreneur was determined to craft a brand that would […]

Using Your Brand To Stand Out from the Crowd

Craft a badass brand that’s made to last. Brand and branding have become buzzwords I hear all the time. As a business owner, you have likely heard it too, and the word will likely conjure up differing thoughts in your mind. But have you heard people talk about crafting a brand identity, or working on […]

Brand Identity VS Brand Strategy

Brand image of woman holding a stack of books.

“Branding is so important.” “Your brand is at the core of your business.” “Tell me about your brand.” I’m sure you have heard and and see it all over the place. It seems that is 2022 the brand buzzword is all over the place, but what is branding and why should you care? The simplest […]

Branding, What Is It?

Life coach splashing in mountain lake.

Stop what you are doing and answer this question: Why does your business exist in the first place? No really, write down an answer (I promise I know you are a busy entrepreneur but there is a reason behind the madness). Have it written down? Happy with the answer? Great. Now, be honest. Is your […]

Stop What You are Doing and Answer this Question: